August 25, 2005
New software, systems boost retailers' profits
Gary Evans -- Furniture Today
Special Report on Technology
HIGH POINT - From on-screen catalogs to automated delivery scheduling, furniture retailers are turning to technology to increase profits.
That includes everybody from the Top 100 chain with its own IT department to the single mom-and-pop store limited to a few pieces of software.
With retail growth on the rise, executives are now able to devote more of their budgets to enhancing the technology side of their operations. With that in mind, Furniture/Today asked leading technology vendors to detail what's new and what to expect in the future.
Here are some of the highlights:
ActivePoint
The latest product from ActivePoint, a provider of contextual natural language search engines, is the EasyFlip e-Catalog, an online sales circular that emulates the look and feel of print circulars.
According to the company, the product allows consumers to browse products just as if they were flipping through "old fashioned" print catalogs. Users can then add items to online shopping carts for purchase.
"EasyFlip bridges the gap for the end user between print familiarity and online shopping," said Moshe Ofer, CEO of ActivePoint.
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